Sixty miles west of Ingram, Seth and Jasmin Stidham are putting their own stamp on hill country style. The couple moved from Georgetown to Johnson City ten years ago and started their leather goods business, Stidham Outfitters & Custom Leather, in 2014. Today, the brand has grown into a well-recognized brick-and-mortar destination with both men’s and women’s clothing, homewares, Western antiques, and unique hand-tooled leather goods. While Seth operates the leather production, Jasmin sources the antiques and manages the brand’s social media marketing. Johnson City native Brittni Young, who came on as a buyer and a business partner in 2019, is responsible for buying the women’s clothing and home goods. Like Orms, the Stidham’s clientele is wide-ranging. “It’s typical hill...
Stidham Outfitters Supply & Custom Leather
Johnson City (pop. 1,959)
While Seth Stidham carves, tools, and sews custom belts, wallets, purses, catchalls, and other works of leather art in his workshop, his other half, Jasmin Arpin, stocks the retail side of their enterprise with apparel, jewelry, and home goods from like-minded indie brands. (Meanwhile, Pearl, the sweet shop dog, dutifully poses for social-media snaps.)stidhamoutfitters.com
Nearby: Echo, for original art and mid-century antiques, and Pieces of the Past, for better-with-age architectural salvage